| Response Processing includes consumer and corporate responses, applications, enrollments, orders, surveys, etc. With growth of direct marketing and more focus on targeting the right segment, there is a major growth of Survey industry.
Many of the campaigns have responses, which are handwritten and submitted by post or taken direct POS location. Data entry outsourcing companies responsible for processing them, are faced with many issues: like staffing volatility required by campaign-driven responses, handwriting recognition which is poor with OCR/ICR.
With the arrival of ‘Do Not Call’ registry, there will be more growth of response industry. |
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- We receive scanned images from the client as our input. These images are received in a secure environment.
- Our team of Data Entry operators key the form to create a database using our proprietary software “Key-From-Image” and the workflow is “Double-key-verify” to get 99.995% accuracy of data.
- Post quality check, the output database in a client defined formats: comma separated
- Everyday this process repeats and we process more than 20,000 responses per day
- To maintain SLA on accuracy we use complex validation and graph drawing features, and to maintain SLA on turn-around time, we have a very well trained and productive Data entry staff.
- Strong in-house knowledge repository to train new operators when they join, so that they assimilate and become productive faster.
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Response Form & 
